Is Forever New Made in USA?
Last checked Nov 7, 2026 · 7 verified products · see the evidence
Verdict · checked Nov 1, 2026
Yes
Forever New laundry detergents are made in Sioux Falls, South Dakota. The brand's FAQ answers the question directly: "Where is Forever New made? Our product are 100% made in Sioux Falls, SD USA."
| Product line | Made in | Status |
|---|---|---|
| Delicate liquid and granular washes, Everyday enzyme detergent, Ovacion dark-delicates wash | Sioux Falls, SD | Made in USA |
The family-owned company traces its first formula to a kitchen in Bloomington, Minnesota in 1973, became Forever New International by 1975, and "moved to South Dakota in 1989." That covers its delicate washes, everyday enzyme detergent and the Ovacion line sold under the Forever New name. We found no imported Forever New product.
How we checked: On 2026-11-01 we read the FAQ and Our Story pages on forevernew.com and quoted the brand's own origin answer.
Sources: Forever New FAQ: "Our product are 100% made in Sioux Falls, SD USA" · Forever New Our Story: Bloomington, MN 1973; moved to South Dakota 1989
American Score
Average American Score across 7 listed products. Only products at 70% or higher appear on this site.
Manufacturing Details
- Made in
- Sioux Falls, SD
- Headquarters
- Sioux Falls, SD
- Location detail
- Specific city confirmed
- History
- Long record of US manufacturing
- Founded
- 1975
How we verified Forever New
Most recent check: Nov 7, 2026
From the brand's website
“Our product are 100% made in Sioux Falls, SD USA.”
forevernew.com · checked Oct 23, 2026
Independent source
“The company employs 15 people at its 11,000-square-foot office, manufacturing and distribution building on North Fourth Avenue in northern Sioux Falls.”
argusleader.com · checked Nov 6, 2026
Store listings
We read the live store listing for 7 of the 7 Forever New products on this page (most recently Nov 7, 2026). 3 of them state US origin on the listing itself:
- “Made in the USA” on Forever New Everyday Liquid Laundry Detergent, Pure Fresh Scent, 42 fl oz
- “Made in the USA” on Forever New Granular Delicate Detergent Powder, Original Scent, 32 oz
- “Made in the USA” on Forever New Granular Delicate Detergent Powder, Original Scent, 64 oz (2-Pack)
Ongoing monitoring
We scan news for factory closures, offshoring and ownership changes. Last scan Nov 6, 2026: no change found.
These checks are run by our software on a schedule: brand websites are re-read about every three weeks, store listings weekly, and news is scanned monthly. Every flag is checked against its original source before anything on this page changes. How the American Score works.
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About Forever New
Forever New makes its delicate washes and everyday laundry detergents in Sioux Falls, South Dakota, where the family business moved in 1989.
A 1973 kitchen formula
The first Forever New formula was mixed in 1973 in a small kitchen in Bloomington, Minnesota, as a gentler way to wash and brighten fine fabrics. The blend became a registered trademark, Forever New International, by 1975, the year the company counts as its founding. The family moved the business to South Dakota in 1989 and has stayed in Sioux Falls since. It is still family owned.
The products are free of dyes and phosphates, and the brand sells versions for delicates, activewear, baby clothes and medical compression garments.
Everything made in Sioux Falls
The FAQ answers the origin question in one line: "Our product are 100% made in Sioux Falls, SD USA." That covers the granular and liquid delicate washes in original and unscented versions, the Everyday enzyme liquid detergent and the Ovacion wash for dark delicates sold under the Forever New name. We found no Forever New product described as imported.
American-Made Forever New Products
View all 7 products →
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Frequently Asked Questions
Is Forever New made in the USA?
Yes. Forever New is made in the United States, with manufacturing in Sioux Falls, SD. Family-owned company founded in 1975 (original formula created 1973 in Bloomington, MN). Manufactures its fabric-care/laundry detergent line at its facility in Sioux Falls, SD. Website FAQ states 'Our product are 100% made in Sioux Falls, SD USA.' Relocated to South Dakota in 1989 and has remained family owned and operated since.
Where is Forever New made?
Forever New is made in Sioux Falls, SD. The company is headquartered in Sioux Falls, SD.
Which Forever New products are made in the USA?
The site lists 7 verified American-made Forever New products in Home & Kitchen. Each one links to a store that sells it.
Is Forever New detergent made in the USA?
Yes. Forever New's FAQ says "Our product are 100% made in Sioux Falls, SD USA."
Who owns Forever New?
It is a family-owned company. Its story page says it is "family founded, family owned, and family focused since 1975."
When did Forever New move to South Dakota?
In 1989. The formula was first made in a kitchen in Bloomington, Minnesota in 1973, and the business moved to Sioux Falls in 1989.