Is DOA Lures Made in USA?
Last verified: April 2026 · Based on 6 verified products and public manufacturing evidence
Yes — Made in USA
DOA Lures manufactures its products in the United States — specifically in Stuart, FL. Our verification team confirmed this through public manufacturing claims, factory records, and product listings.
Verification Confidence
Average confidence score across 6 verified products — scores ≥70% are shown on this site.
Manufacturing Details
- Made in
- Stuart, FL
- Headquarters
- Stuart, FL
- Location detail
- Specific city confirmed
- History
- Long-established (50+ years)
- Founded
- 1982
Verification Evidence
Founded 1982 in Stuart, Florida by Mark Nichols. Every DOA lure hand-made in Stuart, FL factory. Farm-grown shrimp scent impregnated in soft plastic lures. Workers at the factory are passionate anglers who craft each lure. Considered the gold standard in artificial shrimp lures. Has proven to catch fish in both freshwater and saltwater.
About DOA Lures
DOA Lures has been handmaking saltwater fishing lures in Stuart, Florida since 1982, creating the gold standard artificial shrimp lure that has proven itself from freshwater bass tournaments to offshore saltwater fishing across American coasts.
Heritage & History
D.O.A. Lures was founded in 1982 in Stuart, Florida by Mark Nichols, a passionate angler who designed the first 3-inch soft plastic shrimp lure that would go on to transform saltwater fishing across the American Southeast. Stuart sits on Florida's Treasure Coast, where the Indian River Lagoon meets the Atlantic Ocean — a location that gave Nichols daily access to the snook, redfish, trout, and tarpon that his lures were designed to catch.
The DOA shrimp became the benchmark against which all other artificial shrimp lures are compared. The combination of hand-made quality, farm-grown shrimp scent impregnated into the soft plastic, and the lure's realistic swimming action made it immediately effective in conditions where fish had become wary of conventional artificials. Dedicated workers at the Stuart factory, who are passionate anglers themselves, continue the hand-made production tradition that started with Mark Nichols.
Handmade in Stuart, Florida
Every DOA lure is hand-made in Stuart, Florida. The soft plastic lures are infused with farm-grown shrimp attractant during manufacturing — a step that requires domestic production and careful quality control to ensure consistent scent distribution. The lures are available in 2-inch, 3-inch, 4-inch, and 6-inch sizes, covering the range from juvenile shrimp to large adult prey that big gamefish target.
The DOA Cal Jerk Bait extends the product line into jerkbait applications, providing the same American-made quality in a format that fishes effectively from the surface to mid-water column. DOA's Florida location means their production team fishes the same waters where their customers use the products — a feedback loop that has refined the lure designs over 40 years of real-world use. For saltwater anglers on both coasts who want proven American-made lures with documented effectiveness, DOA has earned its reputation through decades of fish caught.
American-Made DOA Lures Products
USA VerifiedFrequently Asked Questions
Is DOA Lures made in the USA?
Yes. DOA Lures is made in the United States, manufactured in Stuart, FL. Founded 1982 in Stuart, Florida by Mark Nichols. Every DOA lure hand-made in Stuart, FL factory. Farm-grown shrimp scent impregnated in soft plastic lures. Workers at the factory are passionate anglers who craft each lure. Considered the gold standard in artificial shrimp lures. Has proven to catch fish in both freshwater and saltwater.
Where is DOA Lures manufactured?
DOA Lures manufactures its products in Stuart, FL. The company is headquartered in Stuart, FL.
Which DOA Lures products are made in the USA?
We carry 6 verified American-made DOA Lures products across Sports & Outdoors. Every listing is linked directly to Amazon with verified manufacturing evidence.




