Is NiceTargets Made in USA?
Last checked Nov 7, 2026 · 3 verified products · see the evidence
Verdict · checked Nov 1, 2026
Yes
NiceTargets says plainly on its homepage: "Our targets are made in the U.S.A., conveniently perforated on rolls, packaged in reusable, all-mount dispenser boxes." The targets are photo-realistic wildlife and game images printed with weather-resistant inks on durable, recyclable poly plastic.
| Product line | Made in | Status |
|---|---|---|
| Archery and shooting targets (deer, 80cm spot, games) | USA (company based in Genoa City, WI) | Made in USA |
NiceTargets is a division of Sto-Cote Products, Inc., a fourth-generation family business established around 1948 that started with plastic-coated drop cloth paper for painters. The company lists its address as 218 S Rd, Genoa City, Wisconsin. Its pages say the targets are US-made but do not name the plant where they are printed.
How we checked: On 2026-11-01 we read the NiceTargets homepage and About page on nicetargets.com.
Sources: NiceTargets homepage: Our targets are made in the U.S.A. · NiceTargets About: a division of Sto-Cote Products, Genoa City, WI
American Score
Average American Score across 3 listed products. Only products at 70% or higher appear on this site.
Manufacturing Details
- Made in
- Genoa City, WI
- Headquarters
- Genoa City, WI
- Location detail
- Specific city confirmed
- History
- Recent start in US manufacturing
- Founded
- 2011
How we verified NiceTargets
Most recent check: Nov 7, 2026
From the brand's website
“Our targets are made in the U.S.A.”
nicetargets.com · checked Nov 7, 2026
Store listings
We read the live store listing for 3 of the 3 NiceTargets products on this page (most recently Nov 7, 2026). All of them state US origin on the listing itself:
- “USA-Made” on NiceTargets Deer Archery Target - Variety of Broadside & Quartering Target, 28" x 40" Photo Realistic Deer Sho
- “Made in USA” on NiceTargets 80CM School Spot Archery Target, Shooting Targets for Bow Archery, Plastic All Weather Target for
- “Made in USA” on NiceTargets Games Archery Targets, Dart, Poker, Hunting Camp, Pool or Variety, Fun Shooting Target Practice Ga
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About NiceTargets
NiceTargets prints photo-realistic archery and shooting targets on weather-resistant poly plastic in the USA. It is a division of Sto-Cote Products of Genoa City, Wisconsin.
A drop-cloth maker's target line
NiceTargets belongs to Sto-Cote Products, a family business in its fourth generation that dates to about 1948 and began with plastic-coated drop cloth paper for painters. The target idea dates to the 1990s, and the line launched in late 2011 using Sto-Cote's existing machines and processes. The company lists its address as 218 S Rd, Genoa City, Wisconsin.
The animal images come from wildlife photographer Eric Dresser, whom NiceTargets calls "a 40 year veteran of photography and the outdoors." The deer targets carry no marked kill zone, so shooters learn to find the vitals on a real-looking animal.
What "made in the U.S.A." covers
The homepage says: "Our targets are made in the U.S.A., conveniently perforated on rolls, packaged in reusable, all-mount dispenser boxes." The targets are printed on recyclable poly plastic rather than paper, so they hold up outdoors. The site does not name the plant, though it describes the line running on Sto-Cote's equipment. We list the 80cm spot target, a deer target and a games target.
American-Made NiceTargets Products
USA Verified
USA Verified
Frequently Asked Questions
Is NiceTargets made in the USA?
Yes. NiceTargets is made in the United States, with manufacturing in Genoa City, WI. NiceTargets designs and produces photo-realistic, weather-resistant plastic archery and shooting targets in Genoa City, Wisconsin, using high-definition wildlife photography licensed from photographer Eric Dresser.
Where is NiceTargets made?
NiceTargets is made in Genoa City, WI. The company is headquartered in Genoa City, WI.
Which NiceTargets products are made in the USA?
The site lists 3 verified American-made NiceTargets products in Sports & Outdoors. Each one links to a store that sells it.
Are NiceTargets made in the USA?
Yes. The NiceTargets homepage states "Our targets are made in the U.S.A."
Who makes NiceTargets?
NiceTargets is a divisional product of Sto-Cote Products, Inc., a fourth-generation family-owned plastics company in Genoa City, Wisconsin, established around 1948.
What are NiceTargets made of?
NiceTargets says its targets are high-definition photos printed with weather-resistant inks on durable, recyclable plastic.